BY: THOMAS DEVOY
With digital sales on the decline, a new generation of millennials are now embracing LPs, saving vinyl at the last possible second from falling into tech obscurity. In December 2015, the Crowsley suitcase record player was the most purchased product on amazon.
Throwing the audio quality argument out of the window, experiencing an album on vinyl is a hands-on, and often a very personal, listening experience that streaming just can't match. Plus the album art is incredible.
Here's my quick argument as to why you should press your album to vinyl:
Now if you're an audiophile, you wouldn't touch that player with a ten foot pole. But that's not the point. This increase in sales of entry level record players is an indication that new people are getting into vinyl collecting. As a band, that should be really exciting.
Physical products are still a band's best bet to making money, and the market is screaming vinyl.
A bummer is that you have to buy a minimum number of copies, which could end up being a big chunk of change. You'll need to build up a fan base enough to know that you'll be able to sell 200 or more copies. But once you are in that place, it could be very lucrative for your band.
Vinyl is relatively cheap when you break it down to cost per unit, and is sold at a premium price. This allows you to make a ton of money with every record sold. Plus, you're giving your fans a product they want and allowing them an outlet to support you financially.
With digital sales on the decline, a new generation of millennials are now embracing LP's, saving vinyl at the last possible second from falling into tech obscurity.
Sure record labels have more money than your band. They can get the best deals on manufacturing, advertising and other expenses, but this is almost the entire point of the blog right here. Is that even necessary?
Don't stress too much about the consistency of your content. But if your goal is for your account to grow and become a force, then you need to show up every day.
So stop comparing yourself to everyone else and start focusing on what you need to do to get to where you want to be. Hard work, focus, and discipline are the only tools required to build your dreams.
People can spot a fraud a mile away. We have this human instinct to judge what is real from what is fake. Don't think you're getting away with anything trying to be something that you're not.
When it comes to improving our character, it takes longer to see results. And often those results are not as tangible as loosing weight. It's harder to justify spending time learning, developing, or training ourselves to be the our best selves when the results might not show for years down the road.
This is my plea to all bands: find a good screen printer (I can give you names if you need), and work with him/her, not against.
Right now, we are just a startup, but our dreams are much bigger than that. Not of company growth, bigger office space, more employees or a sports car in my driveway (Or just a driveway. I rent an apartment). I am talking about radically changing the way we work with musicians.